Multidisciplinary designer based in New York City
 

PROJECT

Vimeo • SXSW 2015

 

Intention

Create a visual identity system used for Vimeo's presence at SXSW 2015. The messaging was "Supporting video creators since 2004" – which I took to illustrate "building blocks" to induce a vibrant, elevating look-and-feel. 

 

Role

Art Direction
Print
Digital
Illustration

 
hero-banners-sxsw.jpg
 
 

Base illustration used as the foundation for all assets (Digital invites, printed posters, end screens, etc.)